2010 Soccer World Cup and the media
From the previous World Cup in 2006, online retransmission of the sports has improved considerably and the Internet has become one of the common media to follow the matches. Several television stations decided to broadcast in streaming games to reach the public and not having the games trough television.
Either the victory in the election of Barack Obama or Michael Jackson’s death, nor launch iPad not generated much traffic to the sites such as the football World Cup in South Africa. Le Figaro notes that, immediately after the starting whistle of the first match, 112 million visitors have entered every minute on the sites supervised by Akma, the specialist of the networks, setting a world record. This figure was double that a normal day of championship.
Sites that do not have rights to broadcast video and statistics wrote public comments. On the New York Times, for example, every minute, action and event of the game is monitored minute by minute.
Very popular on the news sites, 2010 Soccer World Cup is the first that was organized in social networks era where communities of friends commented the matches.
Nearly 60,000 French have expressed on Facebook the support for the national team and a special page on Twitter are occurring all the messages that evokes competition.
According to a Nielsen survey, 21% of football fans worldwide are expected to follow the World Cup on your mobile phone. Applications that can be traced directly matches the results are at the top downloads on the iPhone, whether paid or free.
So far, increased traffic and content volume had serious consequences, but the threat hangs in the air. Twitter, which has doubled the capacity, warned that the network might crash, and this is almost certainly the final time.
Facebook founder Mark Zuckerberg, is in the center of an investigation done by police in Pakistan, under a penal code article on blasphemy against Prophet Muhammad.